Katie Stone

Brand strategist & freelance writer with expertise in brand direction & positioning, content strategy, copywriting, and community building. 

Currently: 
Consulting with select clients on creative strategy, partnerships, and copy direction in the beauty, wellness & lifestyle space. Email me at katie@katie-stone.com to work together. 

Writing Plant Based, a weekly newsletter about my observations & opinions on the wellness industry. Contributing to publications like New York Magazine, Vogue, and Byline, among others, covering topics like beauty, wellness, home, and lifestyle. 

Partnering with brands to create content across a variety of platforms, including DS & Durga, Nécessaire, Ghia, Brightland, and more.  

 Previously: 
Overseeing people, places, and things at The Social Tale, a boutique creative agency specializing in digital content strategies for wellness, beauty, and CPG brands.


Featured Brands

  1. Nimbi
  2. Symbiome
  3. SideDish
  4. Kroma Wellness
  5. Earthbar
  6. le zette

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©2024 Katie Stone

About

Hey! I’m Katie. 

I’ve worked with a variety of brands in the wellness, beauty & CPG space as an “in-house” member of their teams, helping them fine-tune their identities and communicate them to their audiences. 

Finding balance is nearly impossible, but I’ve managed to get pretty close to the perfect blend of creative expression and strategic mindset. 

I'm experienced in brand marketing & social media strategy, creative direction, content creation, copywriting, community building & management, influencer relations, project management, cross-functional collaboration, and almost everything in between. 

Consider all of the hats, worn.